Every business by now understands, to get maximum engagement and traffic, they need coverage in a leading media house. What they are unable to understand is what tactics should they use to get themselves featured. Read more to learn the tactics and tips to get your startup featured in a leading media publication.
Memes are the hottest and latest thing in marketing world. We saw them as user generated content initially but lately brands too have started using them to build engagement on social profiles. How memes fit in the commercial world- let’s have a look at that.
Social media evolves and brings new features on regular basis, which is beneficial for business as well as users. Lately social media has shifted to video marketing and users have been engaging with it. Brands must understand the importance of video marketing and adopt it right away. Before the brands can hope to jump into the bandwagon, they need to understand the important aspects of publishing video content on social media.
There is no denying the fact that travel sector has been one of the most growth oriented sector with revenues touching billions of dollars yearly. When it comes to online business models, then also travel sector is termed as one of the most lucrative business model. Region wise, India will see the biggest growth for online travel startups growing at a rate of 11.5%. Read this post to find out more about key aspects
For a retailer, the most nerve-wracking task is to determine the price of a certain product. Marketers have to master the art of pricing to price their product strategically. Understanding the target audience, the consumer psychology, the value of product, competitors pricing strategy, differentiating between luxury and utility are few things that help in pricing the product appropriately. Read the post to learn more.
Artificial intelligence is taking the world of technology by storm. Each and every aspect of the digital world is trying to benefit from AI as much as possible. The trend is not just desirable, but also necessary because of the way AI makes things more streamlined for end users. As a result, it was inevitable that digital marketing also shakes hands with AI.Let’s take a look at how artificial intelligence is going to affect
Psychologists say, “First impression is created in the 1/10th of a second.” The time window may exceed a bit more than that in case of a website, but that doesn’t diminish the importance of the first impression. From the page loading speed to the design and how well the content is put and easy to understand, there are plenty of things that count in creating a positive impression right from the start. This is
According to Charles Darwin’s famous theory of evolution, only those survive who adapt to their changing surroundings. In the current digital sphere, most businesses, as well as consumers, have evolved and taken up online channels to interact, which did not
