Thinking of the market as a container and the product its content, product market fit maintains that one should first create the content and then try to fill the container. Sounds about right! But only in the business world, the nature of this method's complexity becomes apparent. In this blog, we bust some of the common myths relating to product-market-fit. Also, consider its better alternatives and offer some helpful tips for a successful product
Bubbling stars of the cosmetic industry has come up with the concept of providing customizable beauty products online. This bold and creative idea is now helping many sellers across the globe in providing unique and personal services to their clientele. Read the industry insight on personalization of online cosmetics.
Your business needs a Go-to-Market strategy to ensure a thriving product launch or enter a new market successfully. However, rapid change in market dynamics and the advent of new technology has elevated many challenges in developing an effective GTM strategy. Here’s a list of solutions that are helping businesses overcome the common challenges faced while building a GTM strategy.
To accelerate your business growth in a competitive market, you must possess competitive intelligence that gives you the necessary insights into your key competitors’ weaknesses and strengths, changing market trends, competitive threats and market gap opportunities. Read how CI helps you grow your business and measure its success.
With the growing presence of the e-commerce industry, every business owner wants to see their website in the lead. Latest web development and design trends can help entrepreneurs decide what they need and don’t need on their online store. Read along to find out what’s hot and what’s not in web development and design this year.
Lean methodology is designed around risk mitigation and performance optimization. The main aim is to market the app as quickly as possible and then collect customer’s feedback to do further modifications. In this particular blog post, we design the lean business model canvas for mobile application development from scratch by covering all the important 9 segments.
2017 is all decked up to integrate technology and trends of social media world. Technology has brought a lot of changes to social media platforms like live video, sponsored ads, etc. Utilizing these can be the key to the success of your product. Businesses must use social media in an effective and strategic way so that it yields maximum results. Read more to understand how social media can help in generating more
The peer-to-peer cycle-renting platform, have become a rage globally. The website lets you find the best bikes to rent online, whether from individuals or existing bike rental shops. Business analysts and researchers at FATbit therefore did a thorough analysis of several websites to help entrepreneurs in developing an advanced bike renting website and app.